If you asked me, I’d thing Isagenix has been around for more than 30 years. Well, the just announced $3 Billion in sales in 13 years since they started. That is not bad at all.
The founders of Isagenix are Kathy, Jim and Erik Coover. From my stand point, I don’t see them slowing down in momentum. That’s always a great news for the direct sales and network marketing industry.
When folks join a business opportunity deal such as Isagenix, they are called reps, independent business owners (IBO) and array of different titles by different MLM companies. They often join at a start up fee less than $5,000. As much as this is a positive, it can also pose to be the difference between a serious entrepreneur or not. Think about it. There is something different with the mindset of a person who invested $1,000,000 (million) in a business opportunity and a person who invested below $5,000. Fundamentally, the former takes the business a lot more serious and they are more invested in the success of the new venture.
The investment minded rep is the driving force in Isagenix and the other MLM companies.
In every 30 reps sponsored into Isagenix, the expectation should be 3 or less investment minded rep superstars. The rest of them are opportunity minded people. They are in it for what they can get from the world and not what they can give to the world. This behavior is actually the norm and the very reason why you may see some claiming the 98% failure rate in companies such as Isagenix. It has nothing to do directly with success rate in the company itself; but the whole profession and industry wide.
One of the many reason why many fail in Isagenix that you should avoid is pushing the company’s brand. Often when I am talking to an MLM rep with regards to marketing, they find themselves tippy toeing through the business because they are afraid of breaking the company rules. The only way to break the company rules is by using the company brand. That’s bad marketing for a Network Marketing rep anyway. Therefore this is not a rule that should be relevant to you.
People join people. People don’t join companies anyway. People decide if they want to work with you if they feel like you are that leader in Isagenix they should work with. If you lead with the company brand in this day and age, the first thing your prospects will do is to Google search your company name. If they do that without them being already sold on working with you as a leader, they will either find negative stuff online about your company or find another leader in Isagenix to work with.
As a rep, when marketing your Isagenix opportunity, attraction marketing is what you need to adapt. I do think you should launch a brand new network marketing professional career with your existing circle influence. But after a launch, the next logical thing to do is to learn how to market and prospect like a PRO.
Success in the opportunity requires learning some skills beyond what Isagenix may have provided for you. This is the point where we know the difference between those in the business for what they can get from the world versus how they can impact the world. This is where you find the difference between the mediocre complaining that their upline is not available to babysit them and the champions that takes complete ownership in their destiny with Isagenix.
Just like in thousands of other network marketing companies, most Isagenix rep don’t take the time to read their independent employee contract. By default, that contract simply says if you sell, they will pay you. It also says Isagenix has the right to terminate your account if they dim you or your business practices detrimental to the company wide goal. However, you can ultimately use them as a business partner which is what I recommend or become another piece of rep failure stat in the network marketing profession.
Is Isagenix a scam?
This question comes from a place fear. There is nothing wrong with a little fear as cautionary tool. Let me share with you a silver bullet way to know if a business deal is a scam, ponsi scheme or something you should run from. If there are no real products being distributed that people would pay for even if they were involved in the income opportunity, then you probably should run. The last time I checked, Isagenix does not fall into that category.
When you search the search engines for Isagenix reviews, you are probably not going to find a lot of honesty. Google is just another bathroom wall where people with all kind of motives can slap whatever information that they want. Isagenix as a company will be the best to provide you with legit company information and credentials. With regards to success in Isagenix as a rep, it’s all in active and leveraged marketing and prospecting. There are no other ways around it. I recommend attraction marketing.
Most people that joins a business opportunity such as Isagenix were invited to a home meeting or private business reception (PBR) by a friend. They are often people who work at regular jobs without any business development responsibility. It’s as simple as, do the job for 8 hours per day x 5 days a week and expect a paycheck 2 Fridays after. If you need more money, you simply pick up overtime hours.
In Isagenix, you will have 2 types of reps. There is the common rep which comprises about 95-97% of the rep population. But there is the top 1-3% that earn most of the money. The beautiful thing about the business model is that every single rep can choose which of the sectors they want to be in 6 months from the point of choice and decision. Not just in Isagenix, but in every MLM company. The difference in compensation plan is simply not relevant.
Isagenix is company that uses the MLM or Network marketing module to distribute its products. This business module involves a compensation plan that rewards regular individuals for introducing the brand to their closest friends, family and existing circle of influence. The Network Marketing business model gives as average human being an opportunity to get into the entrepreneurship world.