ABOUT THE AUTHOR:
Ken Crause – Business Consultant/Analyst
Ken Crause is not a standard Business Consultant. He only consults on facts just as a good doctor diagnosis problems and prescribes medications AFTER sending you for lab work. No guessing, no treating only symptoms. Very few Business Consultants these days take this professional approach .
Besides that Ken has a lifetime of real-world entrepreneurial experience. He’s started and led more than 12 diverse businesses across the globe from financial brokerages and private banks to greeting card companies, animation studios, recording studios, tea importing ventures, online payment systems, advertising firms, software companies, direct marketing businesses, and now a consulting firm. His ventures have spanned countries including the UK, Hong Kong, Canada, the USA, South Africa, and Panama.
Ken’s unique approach blends practical strategy with emotional intelligence, helping aspiring entrepreneurs turn their ideas into thriving, sustainable businesses. He knows firsthand the challenges, risks, and rewards of entrepreneurship, and he guides others to succeed without the costly trial-and-error.
Ken is also a conference speaker and workshop trainer. One of Ken’s greatest strengths is innovation. His most popular workshop is on innovation, but he also teaches a 30 session course on how to start your own business based on his book..
With Ken Crause, you’re not just getting advice, you’re getting a mentor who’s been there, built that, and knows what it takes to win.
email him at ken@byoboss.pro
North American Contact:
Ken Crause
BYOBOSS Business Consulting
4340 Martin Place, Nanaimo, BC Canada
Tel: +1 250-616-2395
email: ken@byoboss.pro
Africa Contact:
Charles Kodjo Wuashie
Bigoman Development Limited
Box CO 2558,
Tema, Ghana
Email: bigomanghana@gmail.com
Contacts: +233540588845 / +233574843766
FREE DOWNLOADABLE EBOOK
This book is mostly an edited reproduction of the lecture on “Acres of Diamonds” by Russel Conwell.
The premise of this book is to show you that no matter where you live, there are opportunities to become wealthy. You just have to open your eyes to the opportunities around you.
Table of Contents: How to Start & Grow Your Own Business.
Chapter 1. Why start your own business?
Chapter 2. 10 Excuses That Stop People From Starting a Business (and Why They’re Not Good Enough)
Chapter 3. Introduction.
Chapter 4. Making Decisions
Chapter 5. Where to Start
Chapter 6. Why Failure is necessary for Success
Chapter 7. Practical Business Set Up
Chapter 8. The Dumbo Principle
Chapter 9. Website
Chapter 10. Belief and feelings
Chapter 11. Adopt the Right Mindset
Chapter 12. The Value of and Ways to Validate Your Business Idea
Chapter 13. How to Engage Potential Buyers for Feedback
Chapter 14. Belief – blessing or curse
Chapter 15. Building a Minimum Viable Product (MVP)
Chapter 16. Testing Demand for Your Product
Chapter 17. The Power of Goal Setting
Chapter 18. How to Determine the Right Price
Chapter 19. Financing Your Business
Chapter 20. Operations & Systems
Chapter 21. Leverage Technology & AI
Chapter 22. Protect Yourself Legally
Chapter 23. Marketing
Chapter 24. Hiring the Right Staff for Your Startup
Chapter 25. Powerful Strategies To Increase Revenue
In Your Business
PART I: THINK LIKE A CONSULTANT
See your business from the outside — not just work inside it.
Chapter 1: Detach to Diagnose
Chapter 2: Value Creation, Not Busy Work
Chapter 3: Problem Solving Like a Pro
PART II: ACT LIKE A CEO
Leadership, structure, and systems that make growth predictable.
Chapter 4: From Hustle to Structure
Chapter 5: Financial Intelligence
Chapter 6: Leadership and Team Building
Chapter 7: Decision Making Under Uncertainty
PART III: BUILD LIKE A BOSS
Execution. Momentum. Ownership.
Chapter 8: Brand Like a Boss
Chapter 9: Marketing Systems that Sell
Chapter 10: Sales Confidence
Chapter 11: Resilience and Growth
PART IV: THE BYOBO$$ BLUEPRINT
Chapter 12: The Business Health Audit
Chapter 13: The BYOBO$$ Growth Plan
Chapter 14: Living the BYOBO$$ Life
EPILOGUE — The Call to Ownership
Table of Contents: Avoiding the Sharks
Chapter 1 — Taxation
Chapter 2 — Supply Chain
Chapter 3 — Government Red Tape
Chapter 4 — Lawsuits
Chapter 5 — Competitor Warfare
Chapter 6 — Single Market Dependence
Chapter 7 — Cash Flow Disruption
Chapter 8 — Shareholder Demand for Profit
Chapter 9 — Investor Control:
Chapter 10 — Lack of Innovation & Vision for Growth
Chapter 11 — Market Share vs. Profit
Chapter 12 – The Partner Trap
Chapter 13 – Currency Conversion
This book is a MUST for any CEO or Business Director, especially Fortune 500 CEO’s